Analytics
Phases
We track and measure all our client’s marketing campaigns and optimize them towards each client’s’ KPIs. We break down our Analytics into three phases listed below.
Let Us Handle Your
Analytics
Let Us Handle Your
Analytics
Let Us Handle
Analytics
Our Services
Analytics
Are you tired of investing your media dollars and/or resources into campaigns that aren’t providing you measurable insights to help you maximize your return on investments? RK3 Digital provides measurable and actionable insights across all digital marketing channels.
Our Approach
Our approach is simple
We track and measure everything.
Phase 01
Web Analytics Audit
Phase 02
Web Analytics Analysis
Phase 03
Web Analytics Reporting
Web Analytics Audit
- Identify basic issues with your site’s data (i.e. is it being tracked, how it is being tracked, etc.)
- Ensure the data you are collecting is accurate
- QA measurement tags are firing correctly
Web Analytics Analysis
- Analyze web traffic to understand the demographics, technology, and web behavior accessing and converting on your site
- Deep dives into top and low converting landing pages, high bounce rate landing pages, high exit pages, etc.
- Understand direct traffic, top referral sites, email, and paid campaigns (i.e. PPC, Display, Remarketing, Social, etc.)
Web Analytics Reporting
- Create multi-channel dashboards
- Understand the lifetime value of a customer
- Test, Test, Test
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